Our Unique Katrina Story

The history of point2point is my history.

I grew up in Memphis and first started designing and developing Web sites at the age of 17. As many people did, I moved to Los Angeles during the dot com bubble to participate in the beginning of this brave new Internet world. After becoming disillusioned with L.A. for all of the usual reasons people become disillusioned, I moved to New Orleans.

I had frequently visited New Orleans in my youth. In high school, when people asked me what I wanted to do after graduation, I remember saying, “I want to be a freelance Web designer in New Orleans.” After L.A., I decided it was time for me to begin living that dream. (Most people think this is just something I’ve added to the story to make it more romantic, but it’s actually true.)

After living in New Orleans for a year, I moved back to Memphis in 2001. I didn’t want to, but my father started a small Web development business about the same time I moved to New Orleans. Working closely with his customers, I was jumping back and forth between the 2 cities when I decided to move back to Memphis. I am very glad in retrospect. I remember the depressing feeling leaving New Orleans to move back to Memphis. Now I think daily if i hadn’t left I would have been scrambling to help after the storm instead of being completely ready to assist from a good, dry Memphis.

Katrina makes landfall on August 29, 2005.

Late that September, I got a phone call from a friend in New Orleans, who informed me that an associate of his had lost his Web servers on the West Bank of New Orleans and that he needed to get a few high-priority customers back online. I told him I would love to help. We had the servers waiting, just let us know. Bruce ventured out to the West Bank and recovered the server hard drives, then Fed-Exed them to us.

The situation after the storm

There were over 300 Web sites down. Businesses, organizations, individuals, all paralyzed until someone could step up. We got started. E-mailing the customers for information was not an option, since the mail server was still standing in 4 feet of water. Failure is not a option since no one else can help but point2point. We are left with the keys to the castle and a big mess to clear up.

So, we picked up the phone and started calling. By doing this, we were able to re-launch an average of 4 Web sites per day and were slowly putting the pieces back together.

We set up the environment to get back as many sites as possible and handled all of the transfers free of cost. It was one of the biggest challenges point2point and I have ever been faced with and we didn’t do half bad.

A short list of those assisted:

  • Accent On Arrangements
  • Al Bourgeois Plumbing
  • Asap Print
  • Billes Architecture
  • Biz New Orleans
  • Bowers Electric
  • Classic Cupboards
  • Council of Petroleum Accountants Societies
  • Corkys BBQ
  • Cummins Advertising Specialties
  • Dial One
  • Equity Partners Insurance
  • Events Specialists
  • Eye Surgery Center of Louisiana
  • Ferrari Part Exchange
  • Global Special Risks
  • Hartwig Moss
  • Harvey Canal
  • Holy Name of Jesus Church
  • IntrepidStone
  • KFK Group
  • Leidenheimer Baking Company
  • Liljeberg Enterprises International
  • Louisiana Technology Council
  • Lucky Dogs
  • Mother’s Restaurant
  • New Orleans Metropolitan Association of Realtors
  • New Orleans BioInnovation Center
  • NuPower
  • Strategic Management Group
  • TouchPoints Marketing
  • Vivien Engineers
  • WYES Art Collection 12

When the smoke and water cleared.

We stood with 150 customers restored on our servers of the 325 domains now registered with point2point. What customers were not restored on our server, were assisted in migrating their services to the company of their choice.

I then left Peter in charge of the Memphis office and moved to New Orleans to found our 1st New Orleans office.